Koschnick, Wolfgang J.
Dictionary of social and market research / Wolfgang J. Koschnick. - Toronto : John Wiley & sons, c1996. - vii, 416 pages : illustrations ; 24 cm.
056607611X 0470237333
Marketing research--Dictionaries.
Social sciences--Research--Dictionaries.
658.8303 KOS
Dictionary of social and market research / Wolfgang J. Koschnick. - Toronto : John Wiley & sons, c1996. - vii, 416 pages : illustrations ; 24 cm.
056607611X 0470237333
Marketing research--Dictionaries.
Social sciences--Research--Dictionaries.
658.8303 KOS