Bengali Keyboard
Schiffman, Leon G.
Consumer behavior / Leon G. Schiffman, Joseph Wisenblit and S. Ramesh Kumar. - 11th ed. - New Delhi : Pearson, c2016 [Reprinted 2018]. - xxvii, 508 pages : illustrations ; 26 cm.
Includes bibliographical references and index.
9789332555099
Consumer behavior.
Motivation research (Marketing).
658.8342 SCH
Consumer behavior / Leon G. Schiffman, Joseph Wisenblit and S. Ramesh Kumar. - 11th ed. - New Delhi : Pearson, c2016 [Reprinted 2018]. - xxvii, 508 pages : illustrations ; 26 cm.
Includes bibliographical references and index.
9789332555099
Consumer behavior.
Motivation research (Marketing).
658.8342 SCH