Kotler, Philip.
Principles of marketing / Philip Kotler and Gary Armstrong. - 5th ed. - Englewood Cliffs, New Jersey : Prentice Hall, c1991. - various pages : illustrations ; 28 cm
Annotated instructor's edition.
Includes bibliographical references and index.
0137216149
Marketing.
658.8 KOT
Principles of marketing / Philip Kotler and Gary Armstrong. - 5th ed. - Englewood Cliffs, New Jersey : Prentice Hall, c1991. - various pages : illustrations ; 28 cm
Annotated instructor's edition.
Includes bibliographical references and index.
0137216149
Marketing.
658.8 KOT