Terpstra, Ven.
International marketing / Ven Terpstra and Ravi Sarathy. - 5th ed. - Chicago : Dryden Press, c1991. - xxii, 714 pages : illuatrations ; 24 cm.
Includes bibliographical references and indexes.
0030327679
Export marketing.
International business enterprises.
658.84 TER
International marketing / Ven Terpstra and Ravi Sarathy. - 5th ed. - Chicago : Dryden Press, c1991. - xxii, 714 pages : illuatrations ; 24 cm.
Includes bibliographical references and indexes.
0030327679
Export marketing.
International business enterprises.
658.84 TER