Panwar, J. S.
Beyond consumer marketing : sectoral marketing and emerging trends / J. S. Panwar. - New Delhi : Response Books, c2004. - xx, 487 pages ; 22 cm.
Includes index.
0761932585
Marketing--India.--Forecasting
Target marketing.
658.800954 PAN
Beyond consumer marketing : sectoral marketing and emerging trends / J. S. Panwar. - New Delhi : Response Books, c2004. - xx, 487 pages ; 22 cm.
Includes index.
0761932585
Marketing--India.--Forecasting
Target marketing.
658.800954 PAN