Wells, William.
Advertising : principles & practice / William Wells, John Burnett and Sandra E. Moriarty. - 6th ed. - Singapore : Pearson Education, c2003. - xxxii, 589 pages : illustrations ; 25 cm.
Includes index.
8129700638
Advertising.
659.1 WEL
Advertising : principles & practice / William Wells, John Burnett and Sandra E. Moriarty. - 6th ed. - Singapore : Pearson Education, c2003. - xxxii, 589 pages : illustrations ; 25 cm.
Includes index.
8129700638
Advertising.
659.1 WEL