Marketing management : an Asian perspective /
Philip Kotler ... [et al.].
- New Delhi : Prentice Hall, c1996.
- xviii, 1055 pages : illustrations ; 29 cm.
Includes bibliographical references and index.
0132548976
Marketing--Management.
658.8 MAR
Includes bibliographical references and index.
0132548976
Marketing--Management.
658.8 MAR