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The next step in database marketing : (Record no. 6214)

000 -LEADER
fixed length control field 00692nam a22002177a 4500
001 - CONTROL NUMBER
control field 4342
003 - CONTROL NUMBER IDENTIFIER
control field BD-DhUAP
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20201230094103.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 201227s1996 nyua|||| |||| 001 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0471133590
040 ## - CATALOGING SOURCE
Original cataloging agency BD-DhUAP
Language of cataloging Eng
Transcribing agency BD-DhUAP
Modifying agency BD-DhUAP
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Edition number 23
Classification number 658.84 SHA
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Shaver, Dick.
245 ## - TITLE STATEMENT
Title The next step in database marketing :
Remainder of title consumer guided marketing, privacy for your customers, record profits for you /
Statement of responsibility, etc. Dick Shaver.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. New York :
Name of publisher, distributor, etc. Wiley,
Date of publication, distribution, etc. ©1996.
300 ## - PHYSICAL DESCRIPTION
Extent xiv, 482 pages :
Other physical details illustrations ;
Dimensions 24 cm.
500 ## - GENERAL NOTE
General note Includes index.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Direct marketing.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing direct.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme
Koha item type Book
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Permanent Location Current Location Shelving location Date acquired Full call number Barcode Date last seen Copy number Price effective from Koha item type
          UAP Central Library UAP Central Library General Stacks 2020-12-27 658.84 SHA 3010004342 2020-12-27 1 2020-12-27 Book

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