Cases in marketing : orientation, analysis, and problems / Thomas V. Greer.
By: Greer, Thomas V.
Material type: TextPublisher: New York : Macmillan, c1987Edition: 4th ed.Description: xiii, 473 pages : illustrations ; 24 cm.ISBN: 0023470801 (pbk.).Subject(s): Marketing -- Case studiesDDC classification: 658.8 GREItem type | Current location | Call number | Copy number | Status | Date due | Barcode |
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Book | UAP Central Library General Stacks | 658.8 GRE (Browse shelf) | 1 | Available | 3010001362 |
Includes bibliographical references.
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