Principles of marketing / Philip Kotler and Gary Armstrong.
By: Kotler, Philip.
Contributor(s): Armstrong, Gary.
Material type: TextPublisher: Delhi : PHI, c1996 [Reprinted 1997]Edition: 7th ed.Description: various pages : illustrations ; 24 cm.ISBN: 8120310772.Subject(s): MarketingDDC classification: 658.8 KOTItem type | Current location | Call number | Copy number | Status | Date due | Barcode |
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Book | UAP Central Library Reserve Stacks | 658.8 KOT (Browse shelf) | 1 | Available | 3010000287 |
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658.8 KOT Marketing management / | 658.8 KOT Principles of marketing / | 658.8 KOT Principles of marketing / | 658.8 KOT Principles of marketing / | 658.8 KOT Principles of marketing / | 658.8 LOV Services Marketing : | 658.8 LOV Services Marketing : |
Includes bibliographical references and index.
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