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Marketing research : an applied orientation / Naresh K. Malhotra.

By: Malhotra, Naresh K.

Contributor(s): Dash, Satyabhusan [Author.].

Material type: Text

TextPublisher: India : Pearson, 2024Edition: 7th ed.Description: xxxiii, 955 pages : illustrations ; 25 cm.ISBN: 9789353433291.Subject(s): Marketing researchDDC classification: 658.83 MAL

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Item type	Current location	Call number	Copy number	Status	Barcode
Book	DBA Seminar Library General Stacks	658.83 MAL (Browse shelf)	1	Available	3010022769
Book	UAP Central Library General Stacks	658.83 MAL (Browse shelf)	2	Available	3010022770
Book	UAP Central Library General Stacks	658.83 MAL (Browse shelf)	3	Available	3010022771

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Includes index.

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