Wisner, Joel D.

Principles of supply chain management : a balanced approach / Joel D. Wisner, G. Keong Leong and Keah-Choon Tan. - India edition. - Australia : Cengage Learning, c2005. - xxii, 504 pages : illustrations ; 26 cm.

Includes bibliographical references and indexes.

9788131505410


Business logistics.
Physical distribution of goods--Management.
Marketing channels--Management.

658.7 WIS