TY  - BOOK
AU  - David, Fred R. 
TI  - Strategic management : : concepts and cases 
SN  - 978812031464
U1  - 658.4012 DAV 23
PY  - 2007/// [2008]
CY  - New Delhi
PB  - PHI
KW  - Strategic planning
KW  - Case studies
ER  -