Cateora, Philip R.  <br/><br/>
International marketing / 
Philip R. Cateora. 
 - 9th ed. 
 - Boston :  Irwin,  c1996. 
 - xxiii, 772 pages :  illustrations ;  26 cm. 
 - Irwin series in marketing. .
<br/><br/>Includes bibliographical references and index. 
<br/><br/><label>ISBN: </label>0256139504 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Export marketing.<br/>International business enterprises.
<br/><br/><label>Dewey Class. No.: </label>658.84 CAT