Smith, Jeanette. <br/><br/>
Entrepreneur magazine :  guide to integrated marketing / 
Jeanette Smith. 
 - New York :   Wiley,   ©1996. 
 - xii, 277 pages ;  24 cm.  
 - Entrepreneur magazine small business series. .
<br/><br/> Includes index.  
<br/><br/><label>ISBN: </label>0471124397 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Advertising media planning.<br/>Advertising media planning --Case studies.
<br/><br/><label>Dewey Class. No.: </label>658.84 SMI