Kapil, Kanwal Nayan. Case studies in marketing / Kanwal Nayan Kapil and Jaydeep Mukherjee. - New Delhi : Dorling Kindersley, c2011. - x, 111 pages ; 24 cm. ISBN: 9788131756331 Subjects--Topical Terms: Marketing, Case studies. Dewey Class. No.: 658.800722 KAP