TY  - BOOK
AU  - Kapil, Kanwal Nayan.
AU  - Mukherjee, Jaydeep.
TI  - Case studies in marketing
SN  - 9788131756331
U1  - 658.800722 KAP  23
PY  - 2011///
CY  - New Delhi : 
PB  - Dorling Kindersley, 
KW  - Marketing, Case studies
ER  -