Marketing channels /  
Anne T. Coughlan ... [et al.]. 
 - 7th ed. 
 - New Delhi :  Pearson,   c2011. 
 - xx, 564 pages ;  24 cm.  
<br/><br/> Includes index.  
<br/><br/><label>ISBN: </label>9788131717431 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing channels.
<br/><br/><label>Dewey Class. No.: </label>658.84 MAR