TY  - BOOK
AU  - Kotler, Philip.
AU  - Armstrong, Gary.
AU  - Opresnik, Marc Oliver.
TI  - Principles of marketing
SN  - 1292220171
U1  - 658.8 KOT 23
PY  - 2018///
CY  - Harlow, England
PB  - Pearson, 
KW  - Marketing
N1  - Includes bibliographical references and index
ER  -