Cateora, Philip R. <br/><br/>
International marketing / 
Philip R. Cateora, Mary C. Gilly and John L. Graham. 
 - 17th ed. 
 - distribution, etc. New Delhi :   McGraw-hill,  c2011 [Reprinted 2016]. 
 - xxxvi, 662 pages : 
<br/><br/>note Includes bibliographical references and index. 
<br/><br/><label>ISBN: </label>9781259253065 
<br/><br/><label>Subjects--Topical Terms: </label><br/>International business enterprises
<br/><br/><label>Dewey Class. No.: </label>658.84 CAT  / 01