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Your search returned 4 results.

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1. 1993 AMA educators' proceedings : enhancing knowledge development in marketing / edited by David W. Cravens and Peter R. Dickson.

by Cravens, David W | Dickson, Peter R.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Chicago, Ill. : American Marketing Association, ©1993Availability: Items available for loan: UAP Central Library [Call number: 658.8 NIN] (1).

2. Marketing management / David W. Cravens, Gerald E. Hills and Robert B. Woodruff.

by Cravens, David W | Hills, Gerald E | Woodruff, Robert B.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Homewood, Ill. : Irwin, c1987Availability: Items available for loan: UAP Central Library [Call number: 658.8 CRA] (1).

3. Strategic marketing / David W. Cravens and Nigel Piercy.

by Cravens, David W | Piercy, Nigel.

Edition: 8th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New Delhi : Tata McGraw-Hill Education, c2006 [Reprinted 2015]Availability: Items available for loan: DBA Seminar Library [Call number: 658.802 CRA] (2).

4. Strategic marketing management cases / David W. Cravens, Charles W. Lamb and Victoria L. Crittenden.

by Cravens, David W | Lamb, Charles W | Crittenden, Victoria L.

Edition: 6th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Boston : Irwin/McGraw-Hill, c1999Availability: Items available for loan: DBA Seminar Library [Call number: 658.802 CRA] (1), UAP Central Library [Call number: 658.802 CRA] (2).

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