| 000 | 00825nam a22002657a 4500 | ||
|---|---|---|---|
| 999 |
_c6129 _d6129 |
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| 001 | 20320 | ||
| 003 | BD-DhUAP | ||
| 005 | 20201224155138.0 | ||
| 008 | 201224r20162011ii a b 000 0 eng | ||
| 020 | _a9780073529943 | ||
| 020 | _a007352994X | ||
| 040 |
_aDLC _cDLC _dBD-DhUAP _beng |
||
| 082 | 0 | 0 |
_a658.84 CAT _223 |
| 100 | _aCateora, Philip R. | ||
| 245 |
_aInternational marketing / _cPhilip R. Cateora, Mary C. Gilly and John L. Graham. |
||
| 250 | _a15th ed. | ||
| 260 |
_aNew Delhi : _bMcGraw-hill, _cc2011 [Reprinted 2016]. |
||
| 300 |
_axxxiii, 622 pages : _billustrations ; _c28 cm. |
||
| 504 | _aIncludes bibliographical references and index. | ||
| 650 | _aExport marketing. | ||
| 650 | _aInternational business enterprises. | ||
| 700 | _aGilly, Mary C. | ||
| 700 | _aGraham, John L. | ||
| 942 |
_2ddc _cBK |
||