000 | 00827nam a22002657a 4500 | ||
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_c6171 _d6171 |
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001 | 18013 | ||
003 | BD-DhUAP | ||
005 | 20201227123418.0 | ||
008 | 201227r20112007ii a b 000 0 eng | ||
020 | _a9780070666993 | ||
020 | _a0070666997 | ||
040 |
_aDLC _cDLC _dBD-DhUAP _beng |
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082 | 0 | 0 |
_a658.84 CAT _223 |
100 | _aCateora, Philip R. | ||
245 |
_aInternational marketing / _cPhilip R. Cateora, John L. Graham and Prashant Salwan. |
||
250 | _a13th ed. | ||
260 |
_aNew Delhi : _bMcGraw-hill, _cc2007 [Reprinted 2011]. |
||
300 |
_axxxi, 888 pages : _billustrations ; _c24 cm. |
||
504 | _aIncludes bibliographical references and index. | ||
650 | _aExport marketing. | ||
650 | _aInternational business enterprises. | ||
700 | _aGraham, John L. | ||
700 | _aSalwan, Prashant. | ||
942 |
_2ddc _cBK |