000 00703nam a2200241 a 4500
999 _c6173
_d6173
001 1005
003 BD-DhUAP
005 20201227124343.0
008 201227s1997 nyua b 001 0 eng d
020 _a0030177421
040 _aDLC
_cDLC
_dBD-DhUAP
_beng
082 0 0 _a658.8 DIC
_223
100 _aDickson, Peter R.
245 1 0 _aMarketing management /
_cPeter R. Dickson.
250 _a2nd ed.
260 _aFort Worth :
_bDryden Press,
_c©1997.
300 _axxxiv, 813 pages :
_billustrations ;
_c26 cm.
490 _aDryden Press series in marketing.
504 _aIncludes bibliographical references and index.
650 0 _aMarketing
_xManagement.
942 0 0 _2ddc
_cBK