000 | 00760pam a2200253 a 4500 | ||
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999 |
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001 | 286 | ||
003 | BD-DhUAP | ||
005 | 20201230094203.0 | ||
008 | 201227s1991 njua b 001 0 eng | ||
010 | _a 90025245 | ||
020 | _a0136912478 | ||
040 |
_aDLC _cDLC _dBD-DhUAP _beng |
||
082 | 0 | 0 |
_a658.8 KOT _223 |
100 | 1 | _aKotler, Philip. | |
245 | 1 | 0 |
_aPrinciples of marketing / _cPhilip Kotler and Gary Armstrong. |
250 | _a5th ed. | ||
260 |
_aEnglewood Cliffs, N.J. : _bPrentice Hall, _cc1991. |
||
300 |
_axxiii, 711 pages : _billustrations ; _c28 cm. |
||
490 | _aThe Prentice Hall series in marketing. | ||
504 | _aIncludes bibliographical references and indexes. | ||
650 | 0 | _aMarketing. | |
700 | 1 | _aArmstrong, Gary. | |
942 |
_2ddc _cBK |