000 00705cam a2200241 a 4500
999 _c6237
_d6237
001 323
003 BD-DhUAP
005 20201228101310.0
008 201228s1996 ii a b 001 0 eng
020 _a8185386161
040 _aDLC
_cDLC
_dBD-DhUAP
_beng
082 0 0 _a658.83 BOY
_223
100 _aBoyd, Harper W.
245 _aMarketing research :
_btext and cases /
_cHarper W. Boyd, Ralph Westfall and Stanley F. Stasch.
250 _a7th ed.
260 _aDelhi :
_bRichard D. Irwin,
_cc1996.
300 _axv, 816 pages :
_billustrations ;
_c24 cm.
500 _aIncludes index.
650 _aMarketing research.
700 _aWestfall, Ralph.
700 _aStasch, Stanley F.
942 _2ddc
_cBK