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999 _c7016
_d7016
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003 BD-DhUAP
005 20210112143553.0
008 210112r19892000ii a|||| |||| 001 0 eng d
020 _a0074517805
040 _aBD-DhUAP
_bEng
_cBD-DhUAP
_dBD-DhUAP
082 _223
_a659.1 MOH
100 _aMohan, Manendra.
245 _aAdvertising management :
_bconcepts and cases /
_cManendra Mohan.
260 _aNew Delhi :
_bTata McGraw-Hill,
_c©1989 [Reprinted 2000].
300 _axi, 418 pages :
_billustrations ;
_c22 cm.
500 _aIncludes index.
650 _aAdvertising
_vManagement.
942 _2ddc
_cBK