| 000 | 00689nam a2200229 a 4500 | ||
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| 999 |
_c7607 _d7607 |
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| 001 | 19700 | ||
| 003 | BD-DhUAP | ||
| 005 | 20210126104406.0 | ||
| 008 | 201224s1996 ii a b 001 0 eng d | ||
| 020 | _a9788131767160 | ||
| 040 |
_aDLC _cDLC _dBD-DhUAP _beng |
||
| 082 | 0 | 0 |
_a658.8 MAR _223 |
| 245 | 1 | 0 |
_aMarketing management : _ba south Asian perspective / _cPhilip Kotler ... [et al.]. |
| 250 | _a14th ed. | ||
| 260 |
_aNew Delhi : _bPearson, _cc2013 [2014]. |
||
| 300 |
_avarious pages : _billustrations ; _c29 cm. |
||
| 504 | _aIncludes bibliographical references and index. | ||
| 650 | 0 |
_aMarketing _xManagement. |
|
| 700 | 1 | _aKotler, Philip. | |
| 942 | 0 | 0 |
_2ddc _cBK |