Bengali Keyboard
Tull, Donald S.
Marketing research : measurement and method / Donald S. Tull and Del I. Hawkins. - 4th ed. - New York : Macmillan Pub. Co. ; c1987. - xvi, 845 pages : illustrations ; 24 cm.
Includes bibliographical references and indexes.
002421910X 0029468108 (international ed.)
Marketing research.
Marketing research--Case studies.
658.83 TUL
Marketing research : measurement and method / Donald S. Tull and Del I. Hawkins. - 4th ed. - New York : Macmillan Pub. Co. ; c1987. - xvi, 845 pages : illustrations ; 24 cm.
Includes bibliographical references and indexes.
002421910X 0029468108 (international ed.)
Marketing research.
Marketing research--Case studies.
658.83 TUL