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Strategic marketing management cases / (Record no. 6218)

000 -LEADER
fixed length control field	00861nam a22002657a 4500
001 - CONTROL NUMBER
control field	3523
003 - CONTROL NUMBER IDENTIFIER
control field	BD-DhUAP
005 - DATE AND TIME OF LATEST TRANSACTION
control field	20201227155727.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field	201227s1999 maua b 000 0 eng
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number	0256261253
040 ## - CATALOGING SOURCE
Original cataloging agency	DLC
Transcribing agency	DLC
Modifying agency	BD-DhUAP
Language of cataloging	eng
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number	658.802 CRA
Edition number	23
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name	Cravens, David W.
245 ## - TITLE STATEMENT
Title	Strategic marketing management cases /
Statement of responsibility, etc.	David W. Cravens, Charles W. Lamb and Victoria L. Crittenden.
250 ## - EDITION STATEMENT
Edition statement	6th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc.	Boston :
Name of publisher, distributor, etc.	Irwin/McGraw-Hill,
Date of publication, distribution, etc.	c1999.
300 ## - PHYSICAL DESCRIPTION
Extent	xvi, 624 pages :
Other physical details	illustrations ;
Dimensions	26 cm.
490 ## - SERIES STATEMENT
Series statement	Irwin/McGraw-Hill series in marketing.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note	Includes bibliographical references and index.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element	Marketing
Form subdivision	Decision making.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element	Marketing
Form subdivision	Management.
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name	Lamb, Charles W.
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name	Crittenden, Victoria L.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme
Koha item type	Book

Holdings
Permanent Location	Current Location	Shelving location	Date acquired	Full call number	Barcode	Date last seen	Copy number	Price effective from	Koha item type
DBA Seminar Library	DBA Seminar Library	General Stacks	2021-01-07	658.802 CRA	3010003522	2021-01-07	3	2021-01-07	Book
UAP Central Library	UAP Central Library	General Stacks	2020-12-27	658.802 CRA	3010003523	2020-12-27	1	2020-12-27	Book
UAP Central Library	UAP Central Library	General Stacks	2020-12-27	658.802 CRA	3010003520	2020-12-27	2	2020-12-27	Book

UAP Central Library

Strategic marketing management cases / (Record no. 6218)