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Marketing management / Peter R. Dickson.
By: Dickson, Peter R.
Material type:
TextSeries: Dryden Press series in marketing.Publisher: Fort Worth : Dryden Press, ©1997Edition: 2nd ed.Description: xxxiv, 813 pages : illustrations ; 26 cm.ISBN: 0030177421.Subject(s): Marketing -- ManagementDDC classification: 658.8 DIC
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UAP Central Library General Stacks | 658.8 DIC (Browse shelf) | 1 | Available | 3010001005 | |
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UAP Central Library General Stacks | 658.8 DIC (Browse shelf) | 2 | Available | 3010001933 |
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| 658.8 DAH Green marketing : | 658.8 DAL Basic marketing management / | 658.8 DIC Marketing management / | 658.8 DIC Marketing management / | 658.8 GRE Cases in marketing : | 658.8 GRE Cases in marketing : | 658.8 GRO Marketing : |
Includes bibliographical references and index.
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