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Global marketing management : a strategic perspective / Brian Toyne and Peter George Pakenham Walters.

By: Toyne, Brian.
Contributor(s): Walters, Peter George Pakenham.
Material type: TextTextPublisher: Boston : Allyn and Bacon, ©1989Description: xx,747 pages : illustrations ; 24 cm.ISBN: 0205118291.Subject(s): Export marketing -- Management | Export marketing -- Management -- Case studiesDDC classification: 658.848 TOY
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Item type Current location Call number Copy number Status Date due Barcode
Book Book UAP Central Library
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658.848 TOY (Browse shelf) 1 Available 3010001783

Includes bibliographical references and index.

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