Principles of marketing / Philip Kotler and Gary Armstrong.
By: Kotler, Philip.
Contributor(s): Armstrong, Gary.
Material type: TextPublisher: Englewood Cliffs, New Jersey : Prentice Hall, c1991Edition: 5th ed.Description: various pages : illustrations ; 28 cm.ISBN: 0137216149.Subject(s): MarketingDDC classification: 658.8 KOTItem type | Current location | Call number | Copy number | Status | Date due | Barcode |
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Book | UAP Central Library General Stacks | 658.8 KOT (Browse shelf) | 1 | Available | 3010001930 |
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658.8 KOT Marketing management / | 658.8 KOT Marketing management / | 658.8 KOT Marketing management / | 658.8 KOT Principles of marketing / | 658.8 KOT Principles of marketing / | 658.8 KOT Strategic marketing for nonprofit organizations : | 658.8 KOT Marketing management / |
Annotated instructor's edition.
Includes bibliographical references and index.
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