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International marketing / Ven Terpstra and Ravi Sarathy.
By: Terpstra, Ven.
Contributor(s): Sarathy, Ravi.
Material type:
TextPublisher: Chicago : Dryden Press, c1991Edition: 5th ed.Description: xxii, 714 pages : illuatrations ; 24 cm.ISBN: 0030327679.Subject(s): Export marketing | International business enterprisesDDC classification: 658.84 TER
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UAP Central Library General Stacks | 658.84 TER (Browse shelf) | 1 | Available | 3010001817 |
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| 658.84 CAT International marketing / | 658.84 SHA The next step in database marketing : | 658.84 SMI Entrepreneur magazine : | 658.84 TER International marketing / | 658.848 JAI International marketing management / | 658.848 LAM Global marketing / | 658.848 TOY Global marketing management : |
Includes bibliographical references and indexes.
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