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Cases in marketing : orientation, analysis, and problems / Thomas V. Greer.

By: Greer, Thomas V.
Material type: TextTextPublisher: New York : Macmillan, c1987Edition: 4th ed.Description: xiii, 473 pages : illustrations ; 24 cm.ISBN: 0023470801 (pbk.).Subject(s): Marketing -- Case studiesDDC classification: 658.8 GRE
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Item type Current location Call number Copy number Status Date due Barcode
Book Book UAP Central Library
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658.8 GRE (Browse shelf) 1 Available 3010001362

Includes bibliographical references.

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