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International marketing / (Record no. 6215)

000 -LEADER
fixed length control field	00834nam a22002657a 4500
001 - CONTROL NUMBER
control field	9779
003 - CONTROL NUMBER IDENTIFIER
control field	BD-DhUAP
005 - DATE AND TIME OF LATEST TRANSACTION
control field	20201227154657.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field	201227r20062005ii a b 000 0 eng
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number	0070598797
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number	0072833718
040 ## - CATALOGING SOURCE
Original cataloging agency	DLC
Transcribing agency	DLC
Modifying agency	BD-DhUAP
Language of cataloging	eng
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number	658.84 CAT
Edition number	23
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name	Cateora, Philip R.
245 ## - TITLE STATEMENT
Title	International marketing /
Statement of responsibility, etc.	Philip R. Cateora and John L. Graham.
250 ## - EDITION STATEMENT
Edition statement	12th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc.	New Delhi :
Name of publisher, distributor, etc.	Tata McGraw-hill,
Date of publication, distribution, etc.	c2005 [Reprinted 2006].
300 ## - PHYSICAL DESCRIPTION
Extent	xxxiii, 697 pages :
Other physical details	illustrations ;
Dimensions	28 cm.
490 ## - SERIES STATEMENT
Series statement	McGraw-hill/Irwin series in marketing.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note	Includes bibliographical references and index.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element	Export marketing.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element	International business enterprises.
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name	Graham, John L.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme
Koha item type	Book

Holdings
Withdrawn status	Lost status	Source of classification or shelving scheme	Damaged status	Not for loan	Permanent Location	Current Location	Shelving location	Date acquired	Full call number	Barcode	Date last seen	Copy number	Price effective from	Koha item type
					UAP Central Library	UAP Central Library	General Stacks	2020-12-27	658.84 CAT	3010009779	2020-12-27	1	2020-12-27	Book

UAP Central Library

International marketing / (Record no. 6215)