Integrated advertising, promotion and marketing communications / Kenneth E. Clow and Donald E. Baack.
By: Clow, Kenneth E.
Contributor(s): Baack, Donald E.
Material type: TextPublisher: India : Pearson, c2014 [Reprinted 2017]Edition: 6th ed.Description: xv, 455 pages : illustrations ; 26 cm.ISBN: 9789332518377.Subject(s): Marketing researchDDC classification: 659.1 CLOItem type | Current location | Call number | Copy number | Status | Date due | Barcode |
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Book | DBA Seminar Library General Stacks | 659.1 CLO (Browse shelf) | Available | 3010019776 | ||
Book | DBA Seminar Library General Stacks | 659.1 CLO (Browse shelf) | 2 | Available | 3010020317 | |
Book | DBA Seminar Library General Stacks | 659.1 CLO (Browse shelf) | 3 | Available | 3010019775 | |
Book | DBA Seminar Library General Stacks | 659.1 CLO (Browse shelf) | 4 | Available | 3010020316 | |
Book | DBA Seminar Library General Stacks | 659.1 CLO (Browse shelf) | 5 | Available | 3010019774 | |
Book | UAP Central Library General Stacks | 659.1 CLO (Browse shelf) | 1 | Available | 3010020318 |
Browsing UAP Central Library Shelves , Shelving location: General Stacks Close shelf browser
659.1 BEL Advertising and promotion : | 659.1 BEL Advertising and promotion : | 659.1 BEL Advertising and promotion : | 659.1 CLO Integrated advertising, promotion and marketing communications / | 659.152 EXH Exhibition design. | 660 CHA Industrial chemistry / | 660 DAS P-2 Industrial chemistry / |
Includes index.
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