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1.
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Cases in strategic marketing / Linda E. Swayne and Peter M. Ginter.
by Swayne, Linda E | Ginter, Peter M. Material type:  Text; Format:
print
; Literary form:
Not fiction
Publisher: Englewood Cliffs, N.J. : Prentice Hall, c1989Availability: Items available for loan: UAP Central Library
[Call number: 658.802 SWA]
(1).
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2.
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Demand analysis for marketing decisions / G. David Hughes.
by Hughes, G. David. Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: Homewood, Ill., R. D. Irwin, 1973Availability: Items available for loan: UAP Central Library
[Call number: 658.8 HUG]
(1).
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3.
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Instructor's manual to accompany marketing engineering : computer-assisted marketing analysis and planning / Gary L. Lilien and Arvind Rangaswamy.
by Lilien, Gary L | Rangaswamy, Arvind. Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: Reading, Mass. : Addison-Wesley, c1998Availability: Items available for loan: UAP Central Library
[Call number: 658.8020285 LIL]
(1).
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4.
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Marketing management : analysis, planning, implementation and control / Philip Kotler.
by Kotler, Philip. Edition: 9th ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: New Delhi : Prentice Hall, c1997Availability: Items available for loan: UAP Central Library
[Call number: 658.802 KOT]
(2).
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5.
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Marketing management : analysis, planning, implementation and control / Philip Kotler.
by Kotler, Philip. Edition: 8th ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: New Delhi : Prentice Hall, c1994Availability: Items available for loan: UAP Central Library
[Call number: 658.802 KOT]
(1).
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6.
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Strategic marketing : planning, implementation and control / Barton A. Weitz and Robin Wensley.
by Weitz, Barton A | Wensley, Robin. Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: Boston : Kent, c1984Availability: Items available for loan: UAP Central Library
[Call number: 658.802 WEI]
(1).
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7.
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Strategic marketing management cases / David W. Cravens, Charles W. Lamb and Victoria L. Crittenden.
by Cravens, David W | Lamb, Charles W | Crittenden, Victoria L. Edition: 6th ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: Boston : Irwin/McGraw-Hill, c1999Availability: Items available for loan: DBA Seminar Library
[Call number: 658.802 CRA]
(1), UAP Central Library
[Call number: 658.802 CRA]
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8.
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Strategic marketing problems : cases and comments / Roger A. Kerin and Robert A. Peterson.
by Kerin, Roger A | Peterson, Robert A. Edition: 4th ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: Boston : Allyn and Bacon, c1987Availability: Items available for loan: UAP Central Library
[Call number: 658.802 KER]
(1).
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