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বিপণন তত্ব / সম্পাদনা আবদুল্লাহ ফারুক ... [এবং অন্যান্য.]। Material type:  Text; Format:
print
; Literary form:
Not fiction
Publisher: ঢাকা : বাংলাদেশ বিশ্ববিদ্যালয় মঞ্জুরী কমিশন, c১৯৮৯।Availability: Items available for loan: UAP Central Library
[Call number: 658.8 BIP]
(2).
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1993 AMA educators' proceedings : enhancing knowledge development in marketing / edited by David W. Cravens and Peter R. Dickson.
by Cravens, David W | Dickson, Peter R. Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: Chicago, Ill. : American Marketing Association, ©1993Availability: Items available for loan: UAP Central Library
[Call number: 658.8 NIN]
(1).
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3.
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4-D branding : cracking the corporate code of the network economy / Thomas Gad.
by Gad, Thomas. Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: New Delhi : Pearson Education Asia, c1988 [Reprinted 2001]Availability: Items available for loan: DBA Seminar Library
[Call number: 658.827 GAD]
(5).
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4.
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Advertising and promotion : an integrated marketing communications perspective / George E. Belch and Michael A. Belch.
by Belch, George E | Belch, Michael A. Edition: 6th ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: New Delhi: McGraw-Hill, c2004Availability: Items available for loan: DBA Seminar Library
[Call number: 659.1 BEL]
(5), UAP Central Library
[Call number: 659.1 BEL]
(5).
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5.
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Advertising and promotion : an integrated marketing communications perspective / George E. Belch and Michael A. Belch.
by Belch, George E | Belch, Michael A. Edition: 4th ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: Boston, Mass : Irwin/McGraw-Hill, c1998Availability: Items available for loan: UAP Central Library
[Call number: 659.1 BEL]
(2).
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Advertising and promotion : an integrated marketing communications perspective / George E. Belch, Michael A. Belch and Keyoor Purani.
by Belch, George E | Belch, Michael A | Purani, Keyoor. Edition: 9th ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: New Delhi: McGraw-Hill, c2013Availability: Items available for loan: DBA Seminar Library
[Call number: 659.1 BEL]
(4), UAP Central Library
[Call number: 659.1 BEL]
(1).
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7.
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Advertising & sales promotion / S. H. H. Kazmi and Satish K. Batra.
by Kazmi, S. H. H | Batra, Satish K. Edition: 2nd ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: New Delhi : Excel books, c2004 [Reprinted 2006]Availability: Items available for loan: DBA Seminar Library
[Call number: 659.1 KAZ]
(1).
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8.
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The architect's handbook of professional practice / Joseph A. Demkin, executive editor.
by Demkin, Joseph A | American Institute of Architects. Edition: 14th ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: Hoboken : Wiley, c2008Availability: Items available for loan: UAP Central Library
[Call number: 720.68 ARC]
(1).
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9.
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Bangladesh case studies in marketing [microform] / edited by Gary N. McLean and Muzaffer Ahmad.
by McLean, Gary N | Ahmad, Muzaffer | Bangladesh. University Grants Commission. Material type: Text; Format:
microfiche
; Literary form:
Not fiction
Publisher: Dhaka, Bangladesh : University Grants Commission : Distribution, Ahmed Pub. House, 1989Availability: Items available for loan: UAP Central Library
[Call number: 380.1095492 BAN]
(1).
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10.
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Basic marketing : a global-managerial approach / William D. Perreault and E. Jerome McCarthy.
by Perreault, William D | McCarthy, E. Jerome. Edition: 12th ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: Boston : Irwin, c1996Availability: Items available for loan: UAP Central Library
[Call number: 658.8 PER]
(1).
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11.
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Basic marketing : a global-managerial approach / William D. Perreault and E. Jerome McCarthy.
by Perreault, William D | McCarthy, E. Jerome. Edition: 12th ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: Chicago : Irwin, c1996Availability: No items available Checked out (1).
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12.
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Basic marketing management / Douglas J. Dalrymple and Leonard J. Parsons.
by Dalrymple, Douglas J | Parsons, Leonard J. Edition: 2nd ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: New York : Wiley, c2000Availability: Items available for loan: UAP Central Library
[Call number: 658.8 DAL]
(1).
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13.
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Become the brand of choice / Jason Hartman.
by Hartman, Jason. Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: Mumbai : Jaico Pub. House, c2005Availability: Items available for loan: DBA Seminar Library
[Call number: 658.812 HAR]
(1).
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14.
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Beyond consumer marketing : sectoral marketing and emerging trends / J. S. Panwar.
by Panwar, J. S. Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: New Delhi : Response Books, c2004Availability: Items available for loan: DBA Seminar Library
[Call number: 658.800954 PAN]
(1).
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15.
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Case studies in marketing / Kanwal Nayan Kapil and Jaydeep Mukherjee.
by Kapil, Kanwal Nayan | Mukherjee, Jaydeep. Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: New Delhi : Dorling Kindersley, c2011Availability: Items available for loan: DBA Seminar Library
[Call number: 658.800722 KAP]
(1), UAP Central Library
[Call number: 658.800722 KAP]
(1).
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16.
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Case studies in marketing / Sidharth Balakrishna.
by Balakrishna, Sidharth. Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: New Delhi : Dorling Kindersley, c2011 [2012]Availability: Items available for loan: DBA Seminar Library
[Call number: 658.800722 BAL]
(1).
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17.
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Cases and readings for marketing for nonprofit organizations / Philip Kotler, O. C. Ferrell and Charles Lamb.
by Kotler, Philip | Ferrell, O. C | Lamb, Charles W. Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: Englewood Cliffs, N.J. : Prentice-Hall, c1983Availability: Items available for loan: UAP Central Library
[Call number: 658.8 KOT]
(1).
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18.
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Cases in marketing : orientation, analysis and problems / Thomas V. Greer.
by Greer, Thomas V. Edition: 5th ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: New York : Macmillan, c1991Availability: Items available for loan: UAP Central Library
[Call number: 658.8 GRE]
(1).
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19.
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Cases in marketing : orientation, analysis, and problems / Thomas V. Greer.
by Greer, Thomas V. Edition: 4th ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: New York : Macmillan, c1987Availability: Items available for loan: UAP Central Library
[Call number: 658.8 GRE]
(1).
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20.
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Cases in strategic marketing / Linda E. Swayne and Peter M. Ginter.
by Swayne, Linda E | Ginter, Peter M. Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: Englewood Cliffs, N.J. : Prentice Hall, c1989Availability: Items available for loan: UAP Central Library
[Call number: 658.802 SWA]
(1).
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21.
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Competitive marketing strategy / John A. Czepiel.
by Czepiel, John A. Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: Englewood Cliffs, NJ : Prentice Hall, c1992Availability: Items available for loan: UAP Central Library
[Call number: 658.802 CZE]
(1).
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22.
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Competitive strategy for health care organizations : techniques for strategic action / Alan Sheldon and Susan Windham.
by Sheldon, Alan | Windham, Susan. Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: Homewood, Ill. : Dow Jones-Irwin, c1984Availability: Items available for loan: UAP Central Library
[Call number: 362.1068 SHE]
(2).
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23.
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Conceptual understanding of marketing management / Mahmood Syed.
by Syed, Mahmood. Edition: 1st ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: Dhaka : Shabab Mahmood, c2020Availability: Items available for loan: UAP Central Library
[Call number: 658.8 SYE]
(4).
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24.
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Consumer behavior / Leon G. Schiffman and Leslie Lazar Kanuk.
by Schiffman, Leon G | Kanuk, Leslie Lazar. Edition: 7th ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: New Delhi : PHI, c2002Availability: Items available for loan: DBA Seminar Library
[Call number: 658.8342 SCH]
(2), UAP Central Library
[Call number: 658.8342 SCH]
(1).
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25.
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Consumer behavior / Wayne D. Hoyer and Deborah J. Maclnnis.
by Hoyer, Wayne D | Maclnnis, Deborah J. Edition: First Indian edition.Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: New York : Houghton mifflin, c1999Availability: Items available for loan: DBA Seminar Library
[Call number: 658.8342 HOY]
(2), UAP Central Library
[Call number: 658.8342 HOY]
(4).
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26.
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Consumer behavior : building marketing strategy / Del I. Hawkins, Roger J. Best and Kenneth A. Coney.
by Hawkins, Del I | Best, Roger J | Coney, Kenneth A. Edition: 8th ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: New Delhi : Tata McGraw-Hill, c2002Availability: Items available for loan: DBA Seminar Library
[Call number: 658.8342 HAW]
(1), UAP Central Library
[Call number: 658.8342 HAW]
(2).
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27.
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Consumer behavior : concepts and applications / David L. Loudon and Albert J. della Bitta.
by Loudon, David L | Bitta, Albert J. della. Edition: 4th ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: New York : McGraw-Hill, c1993 [Reprinted 2005, 2013]Availability: Items available for loan: DBA Seminar Library
[Call number: 658.8342 LOU]
(3), UAP Central Library
[Call number: 658.8342 LOU]
(1).
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28.
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Consumer behavior / Leon G. Schiffman, Joseph Wisenblit and S. Ramesh Kumar.
by Schiffman, Leon G | Wisenblit, Joseph | Kumar, S. Ramesh. Edition: 11th ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: New Delhi : Pearson, c2016 [Reprinted 2018]Availability: Items available for loan: DBA Seminar Library
[Call number: 658.8342 SCH]
(2), UAP Central Library
[Call number: 658.8342 SCH]
(3).
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29.
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Consumer behavior : building marketing strategy / Del I. Hawkins ... [et al].
by Hawkins, Del I. Edition: 9th ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: New Delhi : Tata McGraw-Hill, c2007Availability: Items available for loan: UAP Central Library
[Call number: 658.8342 CON]
(1).
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30.
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Consumer behavior : building marketing strategy / Del I. Hawkins, David L Mothersbaugh and Amit Mookerjee
by Hawkins, Del I | Mothersbaugh, David L | Mookerjee, Amit. Edition: 11th ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: New Delhi : Tata McGraw-Hill Education, c2010 [Reprinted 2012]Availability: Items available for loan: DBA Seminar Library
[Call number: 658.8342 HAW]
(2).
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